Fighting Spam, Educating Members on Best Practices, Law, and industry Developments to Fight Spam and Protect Email and a Viable and Essential Communications Tool

Formed in November 2002, the ESPC's membership is comprised of many of the largest and most innovative technology providers in the email industry, including Email Service Providers (ESPs), Mail Transfer Agents, application and solution developers, and deliverability solutions providers. 

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Recent Happenings

President announces Commission on national cybersecurity

The President announced the members of his Commission on Enhancing National Cybersecurity. This commission is a central element of the Cybersecurity National Action Plan announced in February.

Link to the announcement: https://www.whitehouse.gov/blog/2016/04/13/announcing-presidents-commission-enhancing-national-cybersecurity

Summary attached. 

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FTC's Rich provides insight on notice, choice, and persistent identifiers used in online advertising

Jessica Rich, Director of the FTC's Bureau of Consumer Protection, addressed industry at the Network Advertising Initiative's recent Summit and shared her thoughts on the topics of notice, choice, and the use of persistent identifiers in online advertising.

Link to her blog summary: https://www.ftc.gov/news-events/blogs/business-blog/2016/04/keeping-online-advertising-industry

WilmerHale summary attached.

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W3C DNT compliance proposal moves to next phase

The W3C issued a "Candidate Recommendation" document on a proposed set of compliance practices for DNT on April 26. The group seeks implementation and feedback on the proposed standard from its developer community.

Link to article (subscription required): http://news.bna.com/epln/EPLNWB/split_display.adp?fedfid=88377213&vname=eiplnotallissues&jd=a0j3g3m3u4&split=0 

Summary attached.

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First Circuit Issues VPPA Opinion contrary to Hulu Opinion

First Circuit Issues VPPA Opinion finding IP Address and Device ID are "personal information," contrary to Hulu Opinion

Link to article: http://www.law360.com/privacy/articles/791164?nl_pk=0578a8b3-40b8-48e8-8c48-b7123f26277f&utm_source=newsletter&utm_medium=email&utm_campaign=privacy (subscription required)

Summary of article attached.

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