Fighting Spam, Educating Members on Best Practices, Law, and industry Developments to Fight Spam and Protect Email and a Viable and Essential Communications Tool

Formed in November 2002, the ESPC's membership is comprised of many of the largest and most innovative technology providers in the email industry, including Email Service Providers (ESPs), Mail Transfer Agents, application and solution developers, and deliverability solutions providers. 

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Recent Happenings

Behavioral Advertising Might Not be as Important as You Think

Article on the potential difference in perceived value of online behavioral advertising and its true impact

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IAB paper on the Future of the Cookie

Discussion and Q&A with IAB's Mike Zaneis on the Future of the Cookie, link to reference material included

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Best practices for vetting new clients

ESPC publishes "Best Practices" for vetting new clients, released to members

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Deliverability - Back to Basics

Andrew Bonar "Back to Basics" Deliverability update, agenda attached

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